Pentagrowth: Connect Capacities to Future-Proof your Business — an interview with Javier Creus

Proofing Future
1 min readSep 13, 2021
CC BY-NC-ND 4.0 proofingfuture.eu

“The higher the goals that an organization sets, and climate mitigation is undoubtedly one of the most ambitious we can now think about, the more energizing the process becomes. We have observed that backcasting from the future to today, imagining breakthrough solutions rather than incremental gains which build from the present, allows all sorts of organizations to free themselves from historical constraints and fears towards the existing ‘immunological systems’ that resist structural change. Focusing on future possibilities, people become more open, inclusive, collaborative and optimistic, thus increasing their capacity as agents of change,” says Javier Creus.

Javier Creus is the Founder and CEO of Ideas for Change, and the creator of the Pentagrowth methodology. With Pentagrowth, Ideas for Change helps organizations to design strategies with exponential growth potential and guide them through the first steps of their implementation process. Javier Creus is considered to be one of the primary strategists and thought leaders in collaborative economy, open and P2P business models, citizen innovation and the networked society.

Read our full interview here at ProofingFuture.EU

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